Co-Founder PersolKelly and Goodfood
Member Since 2020

Cong, a Vietnam-born Chinese-Australian citizen, immigrated to Australia during his teenage years. Upon completing his Bachelor of Economics degree at the University of Sydney, he began his professional career at Deloitte Sydney as an external auditor. His dedication led him to qualify as a chartered accountant with the Institute of Chartered Accountants, Australia.

After his tenure at Deloitte, Cong expanded his horizons by joining the Genting/Star Cruises Group in Asia—a prominent hospitality conglomerate with interests in resorts, casinos, and cruise lines. His contributions led to his appointment as Star Cruises’ Senior Vice President of Strategic Planning and a distinguished member of the Board of Directors.

Upon returning to Vietnam 19 years ago, Cong co-founded PersolKelly Vietnam and Goodfood. PersolKelly Vietnam, formerly known as First Alliances, stands as the leading HR agency in Vietnam. Additionally, Goodfood has emerged as a prominent importer and distributor of fine foods in the country. Presently, Cong serves as the Regional Business Head of PersolKelly, overseeing operations in Indonesia, Taiwan, Thailand, and Vietnam.

Shaped by the influence of his entrepreneurial mother from a young age, Cong has consistently displayed a strong entrepreneurial spirit. From establishing a Chinese video rental business in high school to venturing into a confectionery shop during university, his entrepreneurial journey has been diverse. Cong has also demonstrated a keen interest in financial markets, engaging in property transactions since his teenage years.

Beyond his professional pursuits, Cong finds joy in architecture, interior design, travel, and savoring fine cuisine.

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