Managing Director – Cimigo
Member Since 2022
Richard Burrage is a seasoned market research and consulting professional with over thirty-five years of experience. For the past twenty-seven years, he has been instrumental in helping numerous brands achieve leadership positions in Vietnam. As the founder of Cimigo, a leading market research agency, Richard has been at the forefront of industry innovation and insights.
Richard collaborates closely with the Business Executive Network to conduct the CEO Pulse survey, providing valuable insights into the business climate in Vietnam. He is a sought-after speaker at events, where he shares his expertise on consumer trends, innovation, and customer experience. Throughout his career, Richard has played a pivotal role in the creation of over sixty brands in Vietnam.
Beyond his professional achievements, Richard is deeply committed to philanthropy. He serves as a trustee for the Saigon Children’s Charity, an organisation dedicated to removing barriers to education. Additionally, he imparts his knowledge of Asian Consumer Behaviour as a lecturer at Quinlan Business School, Loyola University, Chicago.
Originally from the UK, Richard resides with his three children in Ho Chi Minh City. An avid runner, he has completed twenty-seven marathons, demonstrating his dedication and personal and professional perseverance.
David’s LinkedIn: https://www.linkedin.com/in/richardburrage/